Asmaa Modak
23/04/2025Faris Gorashi
02/07/2025Dr. Dimitrios Diamantis
Vice President, Academic Affairs
Academic Biography
Dr. Dimitrios is an experienced academic with over 25 years of experience. He was previously the Executive Academic Dean of Les Roches in Switzerland (2021-2024). Over his career, he has worked in various academic roles across different countries. His expertise lies mainly in Sustainability, Marketing, Tourism and Hospitality, and Educational Management.
Academic Qualifications
- PhD, Bournemouth University, UK
- MSc in Tourism Marketing, University of Surrey, UK
- BA (Hons) in Hotel Management, South Bank University, UK
- Diploma in Marketing, Chartered Institute of Marketing (CIM), UK
Academic Contributions
Conference Papers
- 2024 – Invited Keynote: “Reshaping the Role of Universities in Promoting Global Tourism: An Integrating Vision of Collaboration and Partnerships”, King Khalid University, Abha, Saudi Arabia.
- 2024 – “Building Bridges in Traditional Tourism: Harnessing the Power of Metaverse and AI for Economic Innovation”, EuroCHRIE Conference, Doha, Qatar.
- 2024 – “Adapting to Tourism Overcrowding: Harnessing Metaverse Technologies for Destination Resilience”, Advances in Destination Management Conference, Lucerne, Switzerland.
- 2014 – Invited Paper: “Sustainability Dilemmas in Coastal Areas”, 1st International Conference in Tourism in Coastal Areas, University of Aveiro, Portugal.
- 2009 – “International Tourism Education and its Future Development”, Association for Tourism in Higher Education (ATHE), UK.
- 1998 – “Sustainability and Ecotourism Management: Issues and Implications”, UNESCO/MAB, BR Coordinators Meeting.
Books
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2022 – Stakeholder Management and Ecotourism, Routledge, London.
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2004 – Ecotourism: Management and Assessment (Editor), Thomson, London.
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2004 – Globalisation of Tourism and Hospitality: A Strategic Perspective (2nd Ed., with Knowles & El-Mourhabi), Thomson, London.
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2001 – Globalisation of Tourism and Hospitality: A Strategic Perspective (with Knowles & El-Mourhabi), Continuum, London.
Teaching Experience
2024 - Present
- Vice President, Academic Affairs
City University Qatar
2021 – 2025
- Executive Academic Dean and Professor
Les Roches Global Hospitality Management, Switzerland
2016 - 2020
- Dean of Graduate Studies
Les Roches Global Hospitality Management, Switzerland
2012 – 2020
- MBA Programme Manager
Les Roches Global Hospitality Management, Switzerland
2010 – 2012
- Principal Lecturer
Les Roches Global Hospitality Management, Switzerland
2003 – 2007
- MBA Programme Manager and Research Co-ordinator
Les Roches Global Hospitality Management, Switzerland
1999 – 2003
- Lecturer in Tourism / Dissertation Coordinator
Les Roches Global Hospitality Management, Switzerland
Research Areas
- Sustainability
- Strategic Management
- Business Modelling
- Marketing
- Tourism
- Hospitality
- Research Methods
- Consumer Behaviour
- Communication
- Entrepreneurship
- Quality Management
- Event Management
- Hospitality Owners Management
- Branding